Objective: Create a sleek, professional logo for a startup landscaping company called “Canopy Pruning Services” that conveys the hardworking spirit of blue collar work, while incorporating the artistry and craftsmanship pruning brings to a landscape. Additionally, the objective is to create a memorable, unique logo that is flexible, simple to implement, and timeless to best suit the client.
Concept: After researching pruning, landscaping, and tree foliage, I found the shape of pruning shears + the triangular shape of evergreen trees went nicely together to create an impactful design.